Meet the CGE Hair Dryer
The “General Electric Hair Dryer” was an electric bonnet hair dryer manufactured by Canadian General Electric (CGE) in Barrie, Ontario in the 1960s. Known for its portability and at-home convenience, this personal grooming tool represented an intersection between technology and gendered beauty practices, reflecting mid-century ideals of femininity and a consumer culture that framed beauty as both a responsibility and something that could be bought.
The 120V dryer consists of four main components: an outer carrying case, a round machine, a flexible bonnet, and a flexible hose that connects the two. The round carrying case, which also functions as storage for the dryer, features a canvas-textured exterior, a softer fabric interior, a metal zipper closure, a handle for portability, and four metal feet on the bottom. The bonnet is double-layered, made from a soft pink-coloured flexible plastic and a decorative white lace fabric with a gold-coloured drawstring at the top. The machine component is made from a hard pink plastic with gold-printed labels. Notably, the hair dryer appears to be missing a removable shoulder or waist strap, as indicated by the metal hardware on the back of the machine component and through advertisements of the product where a strap is showcased.